He said behind the popularity of Japanese rice cookers: coils are important!


"Our company calls the IH coil technology a helical tooth patented technology. The main advantages are low raw material costs, high production efficiency, strong compatibility and stable performance." Cao Lingling said that the penetration rate of IH coils in Japanese rice cookers reached 80%, while only 10% in China. Next, in addition to promoting this new patented technology with the help of the "half-hour supply chain docking" activity platform, efforts will be made to extend the application of electromagnetic heating technology to more fields.

Shunde City Network News (Reporter Cai Xiayang) Why do so many Chinese tourists come to Japan to grab rice cookers? Yesterday (October 15), Shunde Serenity Electric Manufacturing Co., Ltd. deputy general manager Cao Lingling holding a black IH rice cooker heating coil installed at the bottom of the rice cooker said to Shunde City Network reporter: "The mystery is here!"

The Japanese use IH rice cookers, and Shunde also has them.


Cao Lingling is proud because the IH rice cooker heating coil in his hand is a new patented technology developed by their company. This new technology will also be displayed at the "half-hour supply chain docking" activity held by Shunde District Economic and Technology Promotion Bureau in Shunde Exhibition Center on October 22.
What is the secret of this black IH rice cooker heating coil, can make the Japanese cook rice more fragrant than we Chinese? Cao Lingling introduced to reporters, IH rice cooker heating coil can be instantly activated to achieve the inner pot around the three-dimensional uniform heating, precise temperature control, so that the cooked rice particles are uniform, good taste, and nutrients can also be maximized to retain.
"Our company calls the IH coil technology a helical tooth patented technology. The main advantages are low raw material costs, high production efficiency, strong compatibility and stable performance." Cao Lingling said that the penetration rate of IH coils in Japanese rice cookers reached 80%, while only 10% in China. Next, in addition to promoting this new patented technology with the help of the "half-hour supply chain docking" activity platform, efforts will be made to extend the application of electromagnetic heating technology to more fields.

Sales Break 0.1 billion in 2018, Where Is Confidence

"For the past ten years, we have been working on one thing, which is how to make the best electromagnetic coil." Cao Lingling introduced to reporters that Shunde Tranquility Electrical Appliance Manufacturing Co., Ltd. was established in 2004. It is a professional electromagnetic coil R & D, manufacturing, and sales service-oriented small and medium-sized enterprise. Its products are positioned in the high-end market and have established long-term cooperation with a number of well-known home appliance companies at home and abroad. Strategic partnership.

Although it is a small and medium-sized enterprise with nearly 100 people, their ambition is not small. Cao Lingling said confidently: "We plan to break through 0.1 billion in sales in 2018 and transform into a joint-stock enterprise bank in 2020, listing on the new third board."

Where does this confidence come from? Cao Lingling told reporters, in addition to the strength of enterprise technology and other strong, more can not be separated from the Shunde District Economic and Technology Promotion Bureau of these small and medium-sized enterprises in their capital, talent, technology, product promotion and other aspects of strong support. "In recent years, we have participated in activities and training related to robot application, industrial informatization, intellectual property rights, technological upgrading and transformation, as well as special financial support such as energy-saving subsidies and technical information docking platforms. We hope that in this supply chain docking activity, we can find more partners and promote the development of our enterprise."